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Clever New Linking Strategy!
by Ron Knowlton
One day I was surfing the internet and suddenly came upon one of my articles - there on someone else's web site! This is not the first time this has happened! But it got me thinking . . . . how often traffic comes to my site because of one of my recent articles.
Not long ago I started writing these articles and sending them out on a regular basis. Since then something almost magical has occurred! I've started to see a pretty good increase in traffic to my web site!
And the reason for that is simple, really. My articles are finding their way on to heavily- trafficked web sites! And, while that (in and of itself is great), that's not the best part!
Give this a thought - think of the multiplication factor as the articles keep spreading and finding their way on to even more web sites! The process is on-going.
That's because my articles are located on web sites that offer free content for reprint.
I even have a page like that on my own site (http://www.soaringprofits.com/reprint.htm) where you can find my most recent articles. People come and find what they need and then reprint these articles!
Plus I also periodically send my articles out to various webmasters where I think I have a good chance of getting the articles published (and up to this point, there have been no "spam" complaints - in fact most of these webmasters welcome this type of email).
I just love this strategy! And you will soon too!THE NEW LINKING PROCESS
Here's the process and how it works:
1) Send out articles that you've written.
2) Soon they are reprinted in newsletters or on web sites.
3) People read the articles.
4) Then they click on the link in the reference box at the end of your article and go directly to your site.
5) Suddenly you have traffic coming in!
And it's all free advertising! You pay nothing for any of this traffic . . . except for maybe the value of your time spent writing the articles!
Now, don't get me wrong. I'm sure trading reciprocal links can work, but with this process I don't have to trade at all.My articles are added and the link to my site is automatic. Nothing is required of me in return.
THE NORMAL PROCEDURE AND IT'S DISADVANTAGES
Now, had I followed the normal procedure (the one nearly all of the internet marketing experts are recommending) this is what I would do:
1) Write a simple email and send it to webmasters at sites where I want a link.
2) Offer a link in return from my site.
And these are the likely responses from the webmasters at these sites:
1) Provide the link.
2) Ignore my email
3) Turn me down flat
4) Send me a copy of their advertising rates.
So by using this common strategy, what are the chances of success - from, say, a heavily-trafficked site?
Bleak - disappointing - discouraging - are all words that come immediately to mind.
Particularly is this true if your site receives little or no traffic.Most webmasters, after all, are not in business to give traffic away for free. They want to make money.
And how do they make money?
By attracting targeted traffic to their site and then offering this traffic something that they really want or need!HOW TO SATISFY THIS NEED
This is the real magic of writing and sending out free articles (content) to these webmasters!
It actually gives them something of value they can use to promote and attract visitors to their web sites.
I, in turn, get what I really want and need - additional traffic to my web site - meaning, in the long run, additional $$$ in my pocket!
That's what I would call a win-win situation all the way around!!!
